Gay Hawkins,Emily Potter,Kane Race's Plastic Water: The Social and Material Life of Bottled Water PDF

By Gay Hawkins,Emily Potter,Kane Race

How did branded bottles of water insinuate themselves into our day-by-day lives? Why did water turn into an financial stable -- now not a standard source yet a advertisement product, in parlance a "fast relocating customer good," or FMCG? Plastic Water examines the methods at the back of this alteration. It is going past the standard political and environmental opinions of bottled water to enquire its multiplicity, interpreting a bottle of water's simultaneous lifestyles as, between different issues, a product, own future health source, item of boycotts, and a part of amassing waste subject. all through, the publication makes a speciality of the ontological dimensions of ingesting bottled water -- the ways that this behavior enacts new kin and meanings which may intrude with different ingesting water practices.The ebook considers the assemblage and emergence of a mass marketplace for water, from the discovery of the polyethylene terephthalate (PET) bottle in 1973 to the advance of "hydration technological know-how" that followed the increase of strolling within the usa. It appears at what bottles do on the earth, tracing consuming and disposal practices in 3 Asian towns with unreliable entry to secure water: Bangkok, Chennai, and Hanoi. And it considers the opportunity of moral ingesting, interpreting campaigns to "say no" to the bottle and advertise the intake of faucet water in Canada, the us, and Australia.

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Plastic Water: The Social and Material Life of Bottled Water (MIT Press) by Gay Hawkins,Emily Potter,Kane Race

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